Brand Copywriter

Who We Are

First, a bit about us. STRV is a digital product company that designs, builds and scales industry-shaping mobile and web products for iconic brands and the hottest startups. With a team of 200+ experts, we use emerging tech to build future-proof solutions that keep businesses ahead of the curve. Here since 2004, we’ve delivered solutions for partners including Porsche, The Pump for Arnold, Barry’s, The Athletic, Autodesk, Microsoft, Barnes & Noble, and more.

Our expertise lies in award-winning design and cross-functional engineering. Led by strong vision and product strategy. All under one roof. The highlights:

• Proven track record: We've shipped digital products for the hottest startups, global brands and high-profile individuals.

• All-around industry experience: We’ve worked with 400+ clients, creating partnerships that have left a lasting footprint in nearly every industry.

• Award-winning design: Our product design team turns early ideas into beautiful interfaces and flawless experiences recognized by Apple and Webby design awards.

• Best-in-class engineering: We attract top talent that delivers unparalleled code quality and resolves complex tech challenges when the stakes are high.

• Emerging tech practitioners: From AI to AR, we proactively integrate emerging tech into our products and constantly expand our in-house capabilities with the best talent to stay ahead of the curve.
  

Our culture is open and friendly, with everyone on the team self-driven in delivering the highest possible value for clients — because we all care about building partnerships and creating products that make us proud. But you’ve probably scrolled our web and read about all that already. 

How You Fit In

As our Brand Copywriter, you’ll play a crucial role within Marketing. But your responsibilities will go beyond the team; you will be embraced as the person behind our brand voice, both externally and internally. People across STRV will turn to you to ensure that every word reflects our values as honestly and uniquely as possible — and that no em-dash is misplaced.

You’ll report directly to the Marketing Director and regularly collaborate with other Marketing team members, including the Brand Designer, Product Marketing Manager and Growth Marketing Specialist, as you create copy for various channels, platforms and revenue-generating initiatives. (Think case studies, campaigns, thought leadership, internal docs or even fresh takes on Slack announcements). Beyond Marketing, you’ll work closely with other departments — from Design and Product to Sales and Engineering — to make sure STRV’s voice is consistent, impactful and unmistakably ours.

This role is perfect for a self-driven individual who balances tasks like a pro. You recognize what needs to be prioritized, but you never let the “smaller” things be forgotten because you know they matter, too. And as you keep a watchful eye over STRV’s many initiatives, you’re always adding new ideas to the mix. You just can’t help it — that’s why you fit right in. 

At STRV, Your Role Will Be to:

• Write and edit marketing copy — across various channels for case studies, blogs, email campaigns, social assets, etc.

• Serve as the guardian of our brand voice — by setting the standard for how we communicate internally and externally

• Ensure consistency in our brand voice — and skillfully translate it into a tone of voice that suits a specific audience (startup founders, potential hires, etc.)

• Position STRV as a thought leader — by making sure our brand embodies the character of an expert in digital products 

• Manage editorial content planning + execution — meaning that you own numerous initiatives, driving them from conception to delivery

• Lead cross-departmental collaborations — usually by gathering insights from Product, Design, Sales and Eng., then using those insights to create an informed content piece

• Identify new content opportunities — ones that align with STRV’s current strategic goals

• Be a strict “BS filter” — fact-checking all content to make sure we’re presenting reality without distortion or exaggeration

• Maintain meticulous attention to detail — by having a natural eye for detail and a deep understanding of grammar and syntax (you spot tiny errors in a split second)

• Lead internal communication — from strategy to execution in collaboration with the People Ops team

• Use AI tools thoughtfully — not as a shortcut, but as a way to speed up workflows, spark better ideas and push creative boundaries… keeping in human-first

• Use SEO best practices for copy creation — to support organic search engine rankings (we can help here, to a point)

We Expect You to Have:

• Absolute English proficiency as a native speaker

• 5+ years of copywriting experience — we strongly prefer someone who’s worked in the tech space, whether for a startup, media company, etc. 

• Proven track record of defining and/or following strict brand guidelines 

• Familiarity with tech and design terminology, incl. buzzwords (so you’ll get why we avoid some of them)

• Experience with using CMS for publishing web content 

• Demonstrated ability to work with various departments

• Familiarity with AI tools (like ChatGPT) — and the wisdom to use them responsibly

• A proactive and self-motivated nature, with a knack for identifying and pursuing new content opportunities

Nice to Have:

• SEO copywriting know-how

• Experience writing technical content with clarity and flair

• A background in journalism, editorial or creative writing

Interview Process:

Our interview process is designed to give you a clear picture of what it’s like to be part of STRV and for us to understand how you’ll make an impact. Here’s what you can expect as we get to know each other:

1. Let’s Get to Know Each Other – A casual chat with your future People Partner to dive into your experience and what excites you about the role.

2. Show Us Your Skills – A test project where you can showcase your approach and how you’d bring your expertise to our team.

3. Meet the Marketing Director and some of potential team members – A conversation with Hannah Adams to discuss the role, its expectations and daily agenda and chat with marketing team to see if we’re vibin’.

4. Meet the CEO – A chat with Lubo Smid to discuss the overall company vision and your fit in it.

Perks & Benefits

We want you to feel at home. Our benefits help make sure that you remain productive, have all the tools you need and stay in great shape both mentally and physically. Here’s what we offer:

• Flexible working hours

• 5 weeks of vacation

• MacBook, external display and device accessories

• iPhone or Android phone based on your preference

• Phone plan for work and personal use with 50 GB of data

• Dedicated work space, standing desks work stations

• Multisport card (50% contribution)

• 24/7 open Award-winning office, rooftop bar, relaxing zones and sleeping boxes, BBQ grill

• ROGUE & Concept2 equipped gym open 24/7 in our Prague office with InBody

• Private gym classes in our Prague office (Circuit training, Yoga, Calisthenics)

• Work anniversaries celebrations

• Birthday celebrations

• Play areas with PS5, Xbox, foosball, pool table, ping-pong, 3D printer

• Daily snacks, fruits, veggies, craft coffee and tea

• Conferences, meetups, online learning resources and workshops to support personal growth

• Individual development plans supported by regular feedback, workshops, team learning and long-term program such as Speakers Program, Mentoring Academy, Leadership Academy

• Individual coaching sessions with certified coach

• Themed events and team buildings to cultivate the spirit of STRV